Linda Hong Cheng

Positive Role Model Award

Positive Role Model Award for Age

Nominee Profile

Location: Oxford
Linda Hong Cheng is a visionary young changemaker whose work is transforming the landscape of tech, impact entrepreneurship, AI inclusion, and intergenerational equity. At just 20-something, Linda has built an extraordinary cross-sector impact portfolio — spanning cutting-edge social science research, inclusive AI innovation, and culture-shifting storytelling on global stages — all rooted in her belief that technology must serve the margins, NOT just the mainstream.

A Clarendon Scholar and PhD researcher at the University of Oxford, Linda's academic work focuses on decolonising AI and digital justice. Her research has informed her ventures: Mung!, the world's first AI-driven AgeTech startup building digitally inclusive, proprietary AI infrastructure for businesses and making digital platforms accessible for the fastest-growing yet most underserved consumer segment—older people; and Girlpane, an AI-driven ArtTech curation platform that uplifts underrepresented artists by connecting them with luxury commercial buyers—building the future of B2B ArtTech and democratizing the art market.

Linda is the youngest speaker invited to lead talks on digital inclusion at Google Developers Forum, Oxford’s Saïd Business School, Oxford Internet Institute, Columbia University, etc., and has been featured by the BBC, China Daily, Oxford Times, and leading UK & global universities for her leadership in tech-for-good, digital equity, AI-innovation, and AgeTech. Her work has reached local care homes, international VC stages, and global academic circles alike.

Linda champions a human-first approach to innovation, empowering older adults with digital confidence, and shifting how society values aging. As a queer woman of colour and first-gen Oxford scholar, Linda also brings a lived understanding of systemic exclusion, making her advocacy even more powerful.

Through Mung!’s digital skills workshops, her published writing (being the youngest scholar invited to contribute a chapter to the Oxford Handbook of the Sociology of Machine Learning), and her refusal to let age — young or old — limit what people can access or become, Linda embodies what it means to be a Positive Role Model for her generation and beyond.

Linda isn’t just disrupting old systems — she’s building the world we need next. Vote for her, and help make that future a reality.